What I do
Six years in the content creation and the digital marketing landscape has made one thing abundantly clear; you have to invest in creating high quality, engaging content to truly build a successful online brand. It's something that seems unattainable for small to medium brands who don't have the budgets of their competitors, however, that's where I've found my point of difference. I pride myself on strategic planning & cost effective content creation with a high quality output. With a broad network of creatives, I'm able to conduct monthly photoshoots to keep your brand's social media channels fresh & engaging, while staying true to your brand identity.
Social media growth is not magic. No matter what you see your competitors doing, remember there is always a huge effort behind the success of others. A strong social media presence is created when a brand know its' own values & identity then injects that into every aspect of the content that is put out into the world. Your content should reflect who you are, what you're selling, and telling your customers why they should be investing in you.
Social Media Management
Your social media channels are where you tell your brand's story, bringing your audience into your creation and showing them why they need to stay, invest and take part in your journey. With an aesthetically pleasing feed that is true to your brand identity, structured and timely posting, community engagement and new audience outreach, any brand can grow their social channels into a revenue stream.
Another part of the social media puzzle is the use of influencer marketing as part of your over-all campaign. Ecommerce brands will be the first to tell you that influencer marketing works. It is, however, a new marketing channel that needs to prove its worth to your brand, which takes time, commitment & perseverance. I work with brands on one-off or on-going influencer campaigns to grow their reach, their audience and their sales.